Just Plain Good since 1964


Since 1964, Farmland has brought NZ families to the table with their lovingly crafted smallgoods, but people didn’t know it. Amazingly, the third-generation, family-owned business had never advertised. After a successful pitch, Rumble was given the privilege of bringing the brand to life through a campaign that urged Kiwis to cherish the simple things, hold onto tradition, and keep things, well, as they say, “Just Plain Good”.